Electrolux Group

Team:
Wilma Stenberg
Emil Sellberg
Berkay Afsar
Kajsa Larson
Isabelle Thingwall
Stella Wallander

SCOPE:
Casefilm
Graphic design
Typography
Illustration

School Project: The challenge was to, based on Electrolux's existing sustainability work, design a creative communication solution that increases awareness and interest in Electrolux Group's sustainability commitment in general, and their annual sustainability report in particular.

A quarter of the world faces food insecurity, while a third of all produced food is wasted. How can we change this? Electrolux Group introduces their new initiative, Shelf Respect—a smart, personalized fridge organization system that offers tips to minimize food waste based on your lifestyle.

Through Green Print, Electrolux also shares strategies and successes to inspire industry-wide change and lead the sustainability movement.