How can 7-Eleven strengthen its position and continue to be relevant in times of change?
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Admission Assignment
2023
What i did:
Concept
Packgaging Design
3D
Typography
Illustration
2023
What i did:
Concept
Packgaging Design
3D
Typography
Illustration
CONCEPT: Through 7-Eleven’s urban presence and generous opening hours, the store now has the opportunity to become more inclusive. The convenience store is now launching its new concept, För Stockholms Hemlösa, an initiative with organizations committed to helping people who have been left outside the social safety net.
Homelessness is one of Stockholm’s biggest challenges, and those affected find themselves in a very difficult and vulnerable situation. Now, 7-Eleven wants to contribute to improving the living conditions of people in need and make their daily lives a bit easier. This initiative aims to make food and drink more accessible to the homeless by offering these products at reduced prices.
Homelessness is one of Stockholm’s biggest challenges, and those affected find themselves in a very difficult and vulnerable situation. Now, 7-Eleven wants to contribute to improving the living conditions of people in need and make their daily lives a bit easier. This initiative aims to make food and drink more accessible to the homeless by offering these products at reduced prices.
7 ELEVEN
